Croissant
Capital

Croissant Capital helps brands and retailers unlock growth without the burden of traditional financing.

Croissant Capital helps brands and retailers unlock growth without the burden of traditional financing.

Instant, non-dilutive funding—backed by the spending power of your future customers.
Created by operators who understand the challenges of inventory, margins, and scale, our approach blends flexible funding with tools that deepen customer loyalty and drive meaningful revenue.
SMART CAPITAL FOR MODERN RETAIL, DESIGNED WITH BRANDS IN MINDSMART CAPITAL FOR MODERN RETAIL, DESIGNED WITH BRANDS IN MIND
Flexible Funding Without the Fine Print
We provide upfront capital in exchange for store credit—no interest, no dilution. Use it to invest in inventory, marketing, or whatever moves your business forward.
Smart Incentives for Your Customers
Croissant empowers shoppers with features that drive conversion and loyalty—like guaranteed resale value, bonus credit on purchases, and the ability to earn rewards by trading in past items.
Streamlined Shopping, Built-in Loyalty
Our tech makes it simple for customers to shop, resell items, and purchase store credit—driving more transactions and reducing churn, all without complex integrations or hidden fees.

How it Works

Croissant purchases a large amount of store credit.
Croissant distributes store credit to our user base via resale payouts and boosted credit packages.
Customers redeem credit, spending 2.9x the credit amount on average.
Upfront CashCroissant pre-purchases store credit from your brand, providing immediate working capital.
Increased RevenueOur users spend 2.9× the store credit value on average.
No Fees No DilutionThis isn’t debt or equity. You keep control. We drive demand.

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